Celebrating Our Hispanic Heritage

Happy Hispanic / Latinx Heritage Month! Salsaology is proud to be a Latina-owned brand and to have the opportunity to honor our heritage and culture in everything we do. 

Although celebrating our cultura is a daily occurrence for most of us, Latinx Heritage Month is the perfect time to highlight the rich contributions and achievements of our Hispanic/Latinx communities a little extra. To kick off the celebration, we're breaking down the history behind this special month and how you can celebrate (virtually).

What is Hispanic / Latinx Heritage Month?

The observation of Hispanic / Latinx Heritage Month began in 1968 under President Lyndon Johnson. In 1988, President Reagan changed the length of observation from a week to a month: September 15- October 15.

Today, Latinx Heritage Month serves as a time to honor and promote the histories, cultures, and contributions of Hispanic / Latinx Americans.

Why does it start on September 15th? 

September 15th marks the independence day of 5 Latin American Countries: Costa Rica, El Salvador, Guatemala, Honduras, & Nicaragua.

Mexico and Chile also celebrate their independence days on the 16th and 18th, respectively.  

Did you know...

According to the Pew Research Center, the U.S. Hispanic & Latinx Population reached 60.6 million in 2019. This makes Hispanic / Latinx the second largest racial or ethnic group in the country— making up 18% of the U.S. population.

How can I celebrate Hispanic / Latinx Heritage Month?

Although this year's in person festival and events have been canceled, due the pandemic, there's still plenty of ways to celebrate virtually!

• Shop and support Latinx owned business.
• Read books by and about Hispanic & Latinx authors. Click here for a list!
• Tune into virtual performances, lectures, and events highlighting important Hispanic & Latinx figures and moments.