#JefaSpotlight: Eva Macias, Finance & Insurance Expert

We're very excited to be spotlighting finance & insurance expert, speaker, and author, Eva Macias! Eva is the founder of Eva Macias & Associates— a financial and insurance service marketing firm representing many of the largest financial services companies in the world. In all her work, Eva focuses on providing her clients with the best products and services, while being honest and loyal, so that they may be control of their financial situation. Eva also specializes in helping women create a "simple-to-follow" financial plan in just 60 minutes! Check out what Eva had to say about her journey as a Latina entrepreneur— including her 3 steps for overcoming challenges and the inspiration behind starting her business to help others. 

What is your business and what inspired you to start it?

Financial and Insurance Services, My parents retired with $1100 combined income and I was headed in the same direction depending solely on Social Security. I decided to take the leap of faith and start my own business.

How do you overcome challenges and stay motivated?

1. I think of all the millions of people I have not impacted yet.

2. There is no Plan B

3. I plan to win in life not to just live day by day.

What is an important lesson you’ve learned as a female latinx entrepreneur?

Even if you are the only one in the room full of men, give it all you got because even though I was scared at times of not being “good enough” I am.


Best advice you’ve received and would like to share?

Treat your energy like money, Managed, Reallocate, Invested in the people and things I love.

Be sure to stay up to date with all of Eva's tips and tricks by following along on Instagram: @evamacias

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